2013 was a banner year for Chevrolet, and if this week is any indication, that roll only stands to continue on into 2014. The Bowtie brand made its present know loud and clear at the 2014 North American International Auto Show by announcing the all-new 2015 Chevy Corvette Z06 and track-ready Corvette C7.R race car, the former of which is the follow-up to the immensely popular 2014 Corvette Stingray that helped lead Chevy to nearly 5 million global sales and GM as a whole to sell almost 10 million vehicles worldwide. To add to an impressive week in Detroit, Chevrolet kicked off the proceedings with the news that both the 2014 Corvette and 2014 Silverado 1500 were winners in 2014 North American Car and Truck of the Year voting.
This marks the first time that Chevrolet has swept the Car and Truck of the Year categories; the Stingray’s 211 points beat out the Mazda3’s 185 and Cadillac CTS’ 94, and the Silverado’s 219 outpaced the Jeep Cherokee’s 174 and Acura MDX’s 97 point tallies.
“Chevrolet is in the midst of the most aggressive product transformation in the brand’s more than 100-year history,” said Alan Batey, General Motors senior vice president, Global Chevrolet, in the official press release. “The Corvette and Silverado truly embody the passion, commitment and focus that is driving us to deliver the most expressive designs, innovative technologies and engaging performance in every vehicle that wears the bowtie.”
The Silverado was last named Truck of the Year in 2007, and the Stingray’s victory marks the first time a Corvette has won the award since 1998. The Silverado benefits from an available 5.3-liter EcoTec3 V8 that doles out 355 horsepower while returning the best fuel economy available for a V8. The 2014 Stingray offers a whopping standard 455 horsepower and 460 lb-ft of torque, and the available Z51 Performance Package ups the ante by enabling the Corvette to climb from zero to 60 mph in 3.8 seconds.
With a new Corvette on the horizon and the guarantee of continued durability from the Silverado, it’s hard not to imagine that 2015 could very well begin with a repeat performance. For the latest news and developments from all General Motors brands, stop in and see us at Bill Harris Auto!