Browsed by
Category: Buick

Remembering the Buick Reatta, a Long-Lost Beauty

Remembering the Buick Reatta, a Long-Lost Beauty

Buick has produced a lot of gorgeous vehicles over the course of its existence. Some of these gorgeous vehicles, despite their undeniable beauty, for some reason just don’t make it. One of those sad cases is the beautiful Buick Reatta – which is why we are taking the time today for reminiscing and remembering the Buick Reatta. In 1990, the Reatta was Buick’s response to the huge popularity of European-styled luxury convertibles. The Reatta was clearly one of the most…

Read More Read More

Buick CarPlay Integration Brings New Joys to Driving

Buick CarPlay Integration Brings New Joys to Driving

Now there is a new way to listen to music in forthcoming Buick vehicles! Recently, Buick announced plans to fully integrate Apple CarPlay and Android Auto, which will enable drivers and passengers to utilize features of their phone – such as answering phone calls, sending and receiving text messages, utilizing the navigation apps, and of course listening to music – all through the 8-inch touchscreen display located in the dash. “For most of us, our smartphones are essential. Partnering with…

Read More Read More

Buick Avenir Concept Gives Glimpse of Brand’s Design Future

Buick Avenir Concept Gives Glimpse of Brand’s Design Future

The Buick Avenir concept gives us a glimpse into the future as its progressive style reveals the design direction of the brand’s upcoming models. When it arrives, Buick’s next-generation flagship sedan will be patterned after the concept with its big, sweeping curves and distinct contours. Displayed at the 2015 North American International Auto Show, the Avenir concept will undoubtedly play an important role in shaping the brand’s future. “Simply put, Avenir is a beautiful piece of sculpture, delivered on a…

Read More Read More

Consumer Reports Praise Buick Vehicle Reliability

Consumer Reports Praise Buick Vehicle Reliability

In the midst of recalls from numerous automotive companies, vehicle reliability has become more important than ever for the consumer. Buick vehicle reliability has been recognized. Buick recently excelled in a Consumer Reports ranking, rating 6th in reliability, the only domestic brand to place in the top ten. Not only did Buick vehicle reliability rate high overall, but every single vehicle Buick currently sells was marked above average. Infotainment systems, such as touch screens, voice-recognition and other similar features caused…

Read More Read More

Redesigned Buick Verano Tires Increase Performance

Redesigned Buick Verano Tires Increase Performance

The engineers at Buick have been hard at work fine-tuning the Buick Verano. The most recent innovative design changes were made directly where the rubber meets the road: the tires. The redesigned Buick Verano tires focus on the key aspects of tire design: traction, safety, fuel economy, and tread life. The complex layers of rubber and metal threads that compose the tires have been tweaked, as have the compounds that are used in them. Chris Arabian, an engineer with GM’s…

Read More Read More

“Experience the New Buick”: Brand Expanding Ad Campaign

“Experience the New Buick”: Brand Expanding Ad Campaign

General Motor’s reinvention of the Buick brand kicked off this week with the “Experience the New Buick” campaign. It features a handful of ads that are trying to create an “oh my” moment and change the viewer’s perception of what makes a Buick. Each of the new commercials take the “that’s not a Buick” approach to show how the styling has changed. Tony DiSalle, vice president of Buick marketing, says “we’re trying to do the same thing, which is change…

Read More Read More

Buick Sees Increases in Consumer Satisfaction

Buick Sees Increases in Consumer Satisfaction

At Bill Harris Auto, we get happy when we see that you’re happy. Satisfied customers leaving the lot are the reason we do what we do. So, you can imagine our delight when a recent study found Buick customer satisfaction was on the rise. Not only has Buick, along with Chevy, seen increases in consumer satisfaction in the 2014, but those two are the only car brands in the U.S. to see improvement, with the others either staying the same…

Read More Read More

Buick Partners with MapMyFitness for “Runs Worth the Drive” Challenge

Buick Partners with MapMyFitness for “Runs Worth the Drive” Challenge

When asked where their favorite running path is, the majority of runners say they drive to a specific route to start their workouts. And most runners need a fun, compact luxury sedan, such as the Buick Verano, to get them there. Buick has partnered with MapMyFitness for the nationwide “Runs Worth the Drive” Challenge, a six week running challenge designed to help those with an active lifestyle to find, record, and share their favorite running routes. Upon registration, participants are…

Read More Read More

Safety First! GM Vehicles Earn Top Spots for Front-End Safety

Safety First! GM Vehicles Earn Top Spots for Front-End Safety

GM vehicles have secured four of the top eight spots in the Insurance Institute for Highway Safety’s rating program on front crash prevention. The Buick Regal, Cadillac CTS, Cadillac XTS and Chevrolet Impala all earned the highest rating of ‘superior’, and are industry leaders in safety when purchased with the available Front Automatic Braking system. The Automatic Braking System applies brakes when the car senses that a crash may be imminent and the driver does not take action. The system…

Read More Read More

Celebrate Military Appreciation Month with a Special Discount

Celebrate Military Appreciation Month with a Special Discount

All year round we appreciate the sacrifices willingly given by our military members and their families. But in May especially, we like to take the opportunity to say thank you as we celebrate Military Appreciation Month with a special discount. Military members – active, reserve, retired, veteran – and their spouses are eligible for the GM Military Discount, now through June 30. Members of the USAA may also qualify for an additional $750 off their purchase or lease of a…

Read More Read More