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New Chevrolet Silverado Marketing Campaign Debuts

New Chevrolet Silverado Marketing Campaign Debuts

Chevy has released an all-new marketing campaign for the 2019 Silverado, combining television ad spots with other digital media marketing and creative new methods to reach the widest audience ever. Starting January 7th with a minute-long ad starring Donnie Osmond titled “A Little Bit Country, a Little Bit Rock n’ Roll,” the new Silverado marketing campaign is centered around the versatility of the Silverado and its appeal to all kinds of Americans. The second ad, “Official Truck of Real People,”…

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New Silverado’s 6.2-Liter V8 Makes 2019 Wards 10 Best Engines List

New Silverado’s 6.2-Liter V8 Makes 2019 Wards 10 Best Engines List

The all-new 2019 Chevrolet Silverado’s 6.2-liter V8 made it onto the 2019 Wards 10 Best Engines List thanks in large part to its innovative Dynamic Fuel Management technology. Chevrolet’s industry-leading DFM enables the high-powered V8 to optimize efficiency by using as few as two cylinders when necessary. “General Motors’ thundering 420-horsepower V8 in the Silverado exemplifies how engineers continue to find ways to improve efficiency without giving up something in return,” writes WardsAuto Senior Content Director Drew Winter. “The truly…

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2019 Chevrolet Silverado 4500HD and 5500HD Coming This March

2019 Chevrolet Silverado 4500HD and 5500HD Coming This March

Chevrolet is known for its durable pickup options, like the mid-size Chevrolet Colorado, the full-size Chevrolet Silverado 1500, and the heavy duty Chevrolet Silverado 2500HD and 3500HD. But coming this March to the Work Truck Show in Indianapolis are two work trucks like no others: the 2019 Chevrolet Silverado 4500HD and 5500HD. These massive trucks will be motivated by high-performance Duramax diesel engines mated to Allison transmissions, and drivers will be able to get their new Silverado 4500HD or 5500HD…

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5 Truck Bed Uses for Your Chevy Silverado Besides Moving Stuff

5 Truck Bed Uses for Your Chevy Silverado Besides Moving Stuff

Wondering how to justify buying a Chevrolet Silverado when you’re not sure what to do with the truck bed besides moving stuff? There’s lots of truck bed uses – check ‘em out below! One Word: Tailgating This is an easy one. Lots of people use their trucks for tailgating every year. Bring along a grill, some nice tunes, and chairs, and anywhere becomes the party HQ. Join Local Parades There’s something outlandishly fun about decorating your Chevrolet Silverado and taking…

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Celebrate the Game with the Best Cars for Tailgating

Celebrate the Game with the Best Cars for Tailgating

The best cars for tailgating are not hard to find. These include the models such as the Silverado, Colorado, Trax, and Equinox. Each of these vehicles comes with tons of space for family and friends, as well as a number of other important features you won’t find elsewhere. According to Chevy, the new Silverado has a number of features that make it the perfect truck for tailgating. In addition to its sporty exterior and capable powertrain, the new pickup has…

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Meet the All-New Chevy Silverado Realtree Edition

Meet the All-New Chevy Silverado Realtree Edition

The Chevy Silverado is already one of America’s most well-equipped and battle-ready pickups, offering intense standard features like a 4.3-liter EcoTec3 V6 engine and simplified yet tech-savvy infotainment board. So imagine our excitement when we heard that the outdoor outfitter Realtree was bringing its brand into the mix to create the all-new Chevy Silverado Realtree Edition (only slightly more excited than we were when we found out about the Flat Iron Realtree Edition). The Silverado Realtree Edition is offered on…

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2014 Stingray, Silverado win North American Car and Truck of the Year

2014 Stingray, Silverado win North American Car and Truck of the Year

2013 was a banner year for Chevrolet, and if this week is any indication, that roll only stands to continue on into 2014.  The Bowtie brand made its present know loud and clear at the 2014 North American International Auto Show by announcing the all-new 2015 Chevy Corvette Z06 and track-ready Corvette C7.R race car, the former of which is the follow-up to the immensely popular 2014 Corvette Stingray that helped lead Chevy to nearly 5 million global sales and…

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Three Chevy Models Land in KBB.com’s 2014 Best Resale Value Awards Top 10

Three Chevy Models Land in KBB.com’s 2014 Best Resale Value Awards Top 10

Every year, Kelley Blue Book (KBB.com), one of the nation’s foremost industry experts, publishes the Best Resale Value Awards.  The Awards were created to inform consumers of which vehicles will retain their value the longest, effectively providing additional peace of mind regarding their purchases. Chevy was among the top automakers for the 2014 Best Resale Value Awards with three vehicles gracing the Top 10.  KBB.com said of its Top 10, “every vehicle on this year’s Top 10 list of Best…

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Safety is First for Customers, and Chevrolet is First in Safety

Safety is First for Customers, and Chevrolet is First in Safety

The National Highway Traffic Safety Administration ratings for 2014 year vehicles are in, and Chevrolet is the big winner. Seven vehicles in Chevrolet’s 2014 lineup—the Camaro Coupe, Cruze, Impala, Silverado 1500 Crew Cab, Sonic, Traverse, and Volt—received the NHTSA’s coveted 5-Star Overall Vehicle Safety rating. With seven vehicles achieving the 5-star rating, Chevrolet boasts the safest vehicle lineup of any manufacturer for 2014. “We design safety and crashworthiness into our vehicles very early in development,” Gay Kent, GM’s general director…

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2014 Silverado is Chevrolet’s “Strongest Truck Yet”

2014 Silverado is Chevrolet’s “Strongest Truck Yet”

Pickup trucks are constantly subjected to harsh treatment. They have to be able to carry and tow heavy loads while shrugging off the obstacles of the off-road, and they have to do this regularly. As a result, exceptional durability and resilience are trademark qualities of a proper American truck. With the 2014 model year, Chevrolet has built its toughest, most corrosion-resistant truck yet. At every step of the design and manufacturing process, the Silverado is optimized toward durability, ensuring that…

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