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Buick, Cadillac, Chevy Top Latest J.D. Power Vehicle Dependability Study

Buick, Cadillac, Chevy Top Latest J.D. Power Vehicle Dependability Study

Buick, Cadillac, and Chevy were all top performers in the latest J.D. Power Vehicle Dependability Study, which examines problems experienced during the past 12 months by original owners of 2012 model-year vehicles. Overall dependability is measured based on the number of problems experienced per 100 vehicles, with a lower score reflecting higher quality. J.D. Power ranked Buick as the 2nd most dependable brand overall, Cadillac 4th, and Chevrolet 10th, out of the 31 brands analyzed. All three brands had, on…

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Buick Avenir Concept Gives Glimpse of Brand’s Design Future

Buick Avenir Concept Gives Glimpse of Brand’s Design Future

The Buick Avenir concept gives us a glimpse into the future as its progressive style reveals the design direction of the brand’s upcoming models. When it arrives, Buick’s next-generation flagship sedan will be patterned after the concept with its big, sweeping curves and distinct contours. Displayed at the 2015 North American International Auto Show, the Avenir concept will undoubtedly play an important role in shaping the brand’s future. “Simply put, Avenir is a beautiful piece of sculpture, delivered on a…

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Stepping Up: Buick 2016 Cascada Convertible Revealed

Stepping Up: Buick 2016 Cascada Convertible Revealed

It’s still cold out, but with the new 2016 Buick Cascada announced to arrive this year, it seems like summer is just around the corner. “The new, 2016 Buick Cascada is a beautiful, engaging convertible that represents the very best of the brand’s global development practices. It’s a car that will delight customers with its fun spirit,” says Duncan Aldred, vice president of Buick. Buick has now announced a ground-up, no compromise convertible with seating for four and top-up or…

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Scientists Give Buick Commercials A Thumbs-Up

Scientists Give Buick Commercials A Thumbs-Up

Since this spring, our television viewing experience has been filled with “That’s not a Buick!” ads. Buick seems to be happy with the results, and scientists agree that they should be! According to a recent report, Innerscope Research Inc. used a scientific technique called “consumer neuroscience.” This technique monitors activity in certain areas of the brain that are associated with processing positive or negative emotions. What did they find? They lauded it as “one of the highest overall levels of…

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Two GM Michigan Plants Receive $200 Million Investment

Two GM Michigan Plants Receive $200 Million Investment

In October at the Detroit Economic Club, General Motors CEO Mary Barra discussed the future of GM, promising a $300 million investment that will help further the American carmaker’s future. Now, we know where a large part of that investment will be going. GM recently made the announcement that two GM Michigan plants—Orion Assembly and Pontiac Metal Center— will be receiving a $200 million investment to prepare for a future vehicle program. “Today’s announcement is a shot in the arm…

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Consumer Reports Praise Buick Vehicle Reliability

Consumer Reports Praise Buick Vehicle Reliability

In the midst of recalls from numerous automotive companies, vehicle reliability has become more important than ever for the consumer. Buick vehicle reliability has been recognized. Buick recently excelled in a Consumer Reports ranking, rating 6th in reliability, the only domestic brand to place in the top ten. Not only did Buick vehicle reliability rate high overall, but every single vehicle Buick currently sells was marked above average. Infotainment systems, such as touch screens, voice-recognition and other similar features caused…

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Fall Driving Tips from Bill Harris Auto!

Fall Driving Tips from Bill Harris Auto!

September is coming to a close and the fall weather is starting. We know that the fall and winter weather can make driving difficult, especially when we get snow. Here at Bill Harris, we wanted to give you some fall driving tips to make the transition into the last quarter of the year is an easy one! Watch for Leaves on the Road – Leaves have a tendency to accumulate on roads and when they become wet, they become very…

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“Experience the New Buick”: Brand Expanding Ad Campaign

“Experience the New Buick”: Brand Expanding Ad Campaign

General Motor’s reinvention of the Buick brand kicked off this week with the “Experience the New Buick” campaign. It features a handful of ads that are trying to create an “oh my” moment and change the viewer’s perception of what makes a Buick. Each of the new commercials take the “that’s not a Buick” approach to show how the styling has changed. Tony DiSalle, vice president of Buick marketing, says “we’re trying to do the same thing, which is change…

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Great Tire Discounts at Bill Harris Auto!

Great Tire Discounts at Bill Harris Auto!

With Labor Day just passing, whether we want to admit it or not summer is coming to a close. Before you know it, Ohio will be in winter with snow, sleet, freezing rain and below-zero temperatures. It’s never too early to start getting your car ready for winter. Now through the end of October Bill Harris Auto Center have some great deals on tires! When you come to our service drive you can receive a $100 or $50 Certified Service…

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Buick Sees Increases in Consumer Satisfaction

Buick Sees Increases in Consumer Satisfaction

At Bill Harris Auto, we get happy when we see that you’re happy. Satisfied customers leaving the lot are the reason we do what we do. So, you can imagine our delight when a recent study found Buick customer satisfaction was on the rise. Not only has Buick, along with Chevy, seen increases in consumer satisfaction in the 2014, but those two are the only car brands in the U.S. to see improvement, with the others either staying the same…

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